My name is Joshua and I'm a product designer at Stack Overflow. First off, congratulations on your community moving out of beta!
Graduation and Your Site Design
Graduation comes with a few perks. One of those perks is community-specific design, reflecting your unique theme, topic, and culture. Many elements will be altered to help make your site unique, while retaining common elements with Stack Exchange communities. These common elements help show you are part of the Stack Exchange network.
Most Stack Exchange communities are formed around a topic. Magento Stack Exchange is unique in that it has formed around a product, which already has an established branding. Given that many users who might use and frequent this website will probably already have some familiarity with Magento, the product; we wanted to create a theme which acknowledged Magento's branding, but was still distinct from the product.
Magento's brand approach, in our estimation, is to utilize colors and shapes to reinforce how the product gives users a foundation upon which to build on. Combining these primary shapes with a warm orange-red palette and a clean, no-nonsense look, we feel we've a look which gives a nod to Magento, but is still distinctly yours.
The color scheme builds on Magento's use of orange, black, and white; adding in a few additional colors to help create enough variance.
This was a tough one. As we cannot use Magento's logo for copyright reasons. Yet we didn't want to strike out in a completely different direction. In the end we created logo which captures the essence of Magento's logo, but is still unique to the community. The style of the logo is minimal, clean, and utilizes simple shapes.
We matched the sharp, angular glyph with a friendly, humanist typeface. We think this juxtaposition of these two elements work nicely together.
Overall Site Design
To view the site designs at full-scale, click on the images.
We believe this design captures the unique theme and topic of your community. We would love to hear your feedback. If there are no major design changes, we hope to launch the site design soon!
Thank you for for making this such a great community!